Kennedi Killips

Writer and editor bringing a creative approach to solve contemporary e-commerce issues, offering SEO-led insights into performance, reader-first commitment to top-notch long-form content, and genuine curiosity for what makes people click. My background in poetry brings an eclectic edge to content marketing that doesn’t shy away from implementing imaginative solutions, while my journalistic experience pushes me to probe further beneath the surface.

I find that compelling copy comes from a place of storytelling (and often tap into SEO techniques and consumer insights to make sure those stories show up where it matters). I’m a true stickler for a style guide and brand book but is equally eager to iterate beyond the basics.

As a digital-native content writer and editor, my goal is to meet readers where they are and provide adequate context for where they’re going. My multi-platform approach builds compelling and consistent touchpoints, whether a new user surfaces the site through an optimized blog post or an acquired customer spots the brand in their short-form video feed.

My current role as a senior editor has broadened my appreciation for Merriam-Webster, Oxford commas, and creating to-do lists on paper. Though writing and editing articles comprise the majority of my day-to-day workload, I’ve had the opportunity to work on high-impact projects such as creating new in-article visual formats, launching a short-form video initiative, and partnering with cross-functional teams to increase the reach of existing articles.

Contact me at my email kennedikillips@gmail.com